In today's highly competitive marketplace, businesses must always seek to find inexpensive ways to gain brand awareness and to reach new customers through marketing. One of these solutions is to invest in partial vehicle wraps. Since partial vehicle wraps do not cover an entire vehicle like a full vehicle wrap does, they can be applied to selected areas of the vehicle to deliver the same volume of visual impact.

For businesses wishing to make the most of their marketing dollars, there is no better way to receive the highest return on your investment than through the use of affordable partial vehicle wraps.

Looking for the best car wraps experts in Surrey? Our professional team specializes in high-quality custom car wraps, commercial vehicle wraps, color change wraps, and fleet graphics designed to enhance your vehicle's appearance and promote your brand.

What Are Partial Vehicle Wraps:

Partial vehicle wraps are created by applying high-quality vinyl graphics to certain areas of a vehicle, such as the doors, hood, rear panels or sides. This allows you to combine the vehicle's existing paint color with the vinyl graphic in order to give your company a seamless and professional look—all at a significantly lower price than a full vehicle wrap.

Commonly Used Types of Vehicles that Use Partial Wraps:

Company cars

Delivery vans

Service vehicles

Fleet vehicles

SUVs

Commercial trailers

A properly designed partial vehicle wrap can turn a typical vehicle into an extremely effective and powerful mobile advertisement by creating additional exposure.

Reasons Why Companies Opt for Partial Vehicle Wraps

1. An Economical Advertising Option

One of the primary benefits of partial vehicle wraps is that they are less expensive to use than full wraps because only parts of the car or truck are wrapped. As such, businesses will spend significantly more on advertising than they otherwise would have spent.

With traditional advertising like billboards, newspapers, radio ads, and online ads, there are usually ongoing monthly costs. In contrast, the cost of a partial vehicle wrap is a single charge and will continue producing impressions for many years.

2. Heightened Brand Exposure

Each day, your company vehicles travel throughout the city, into different neighbourhoods and down major highways. By virtue of their constant motion, your brand is able to reach tens of thousands of potential customers.

While parked in front of a job, driving through a busy street, or parked at the site of your next job, a professionally wrapped vehicle is continuously advertising your branding 24/7.

3. Professional Appearance of Your Business

A vast number of people will determine the credibility of a business by its appearance. The presence of a professionally designed vehicle with graphics increases the perception of trust for many potential customers.

A partial wrap with your:

Company logo

Company colour

Contact details

Web address

Offers a professional image for your business.

3.Flexible Design Options

There are many different forms of wrap designs to choose from depending on your business’ branding, limitations of your branding, cost, etc.

Popular wrap design options:

- Side Panel Graphics

- Rear Window Graphics

- Logos on Doors

- Custom Illustrations

- Promotional Messages

- Pictures of Products

- QR Codes

Creative designers can take advantage of the vehicle’s original paint colour to create a flexible wrap design with an overall aesthetic impact, while saving the client money in the process.

Affordable Partial Vehicle Wraps

Illustrating your company through door graphics is an effective and inexpensive way to promote your business. Placing your company's logo, phone number and web address on your vehicles' doors will begin creating immediate brand awareness for your business.

Some of the many types of businesses that typically use door graphics are:

Electricians

Plumbers

Landscapers

Cleaning Service Providers

HVAC Service Providers

Contractors

Side Panel (or Body) Vehicle Wraps

Side panel or body wraps provide a larger area for your company's branding messages to be displayed than door graphics and provide for more dramatic and larger graphics, such as graphics displaying the services of your business, promotions and special offers, slogans, product images, etc., while still being much less expensive than a full vehicle wrap.

Rear Vehicle Wraps

Similar to the side of your vehicle, the rear of the vehicle is also a very visible area of the vehicle for those on the road. The rear of your vehicle is a good place to create very specific and strong calls to action or to indicate how to contact your business, along with promotional messages.

Since vehicles may often be stopped at intersections or at traffic lights for long periods of time, your graphics on the rear of your vehicle can create significant amounts of exposure for your business.

Fleet Partial Vehicle Wraps

If your business operates a fleet of vehicles, your business can significantly benefit from fleet partial wraps. By wrapping your entire fleet of vehicles in a consistent manner, your business creates a strong presence and maintains affordability in respect to advertising.

By branding your fleet of vehicles, you will create:

A consistent brand identity

Increased recognition of your clients

An increased image of professionalism

An increased advertising reach

A vehicle partial wrap covers only selected areas of a vehicle, such as the doors, hood, rear panels, or sides, while leaving the original paint visible. Here are the main advantages:

Industries Affected by Partial Vehicle Wraps

Almost any industry can enhance their brand visibility by utilizing economical, partial vehicle wrap options.

Businesses Providing Home Services

Home service businesses often visit customers in their vehicles, which means that partial vehicle wraps are an effective method of marketing.

Businesses providing home services include:

- Plumbing service(s)

- Roofing company(s)

- Pest control service(s)

- Window cleaning service(s)

- Painting contractor(s)

Businesses Providing Delivery and Transportation Services

Delivery trucks spend most of their time on the road, providing continuous advertisement space. Delivery drivers use commercial vehicle wraps to be recognized by their clients and increase their company’s brand awareness and image.

Businesses Providing Real Estate Services

Real estate agents frequently utilize partial vehicle wraps on either their personal vehicle or their company’s vehicles to market homes for sale, thereby building their name recognition in the community.

Businesses Providing Food Services and Catering Services

Food delivery trucks and catering vans can also utilize partial vehicle wraps to advertise menu items, identity and contact information, and subsequently attract new clients.

How to Choose the Most Suitable Partial Wrap Service Provider

It is a necessary step in achieving excellent results to select a vehicle wrap supplier that has experience in installing commercial vehicle wraps.

When selecting a wrap provider, you should consider what is important to you (the values you hold dear) to find the right supplier to meet your needs.

Experience and Expertise

A good vehicle wrap provider will have many years of experience in the commercial vehicle wrap industry. An experienced wrap installer knows how to place the design correctly, how to install vinyl properly and how a wrap will perform long term.

Quality of Materials

Vinyl quality is very important when selecting a wrap provider. Higher quality vinyl will provide a longer lasting product; therefore, look for only high-quality vinyl materials. Premium vehicle wrap vinyl can last many years while maintaining a vibrant colour.

Custom Design Services

A vehicle wrap provider that has professional designers on staff should be able to create unique, attention-getting graphic designs that will meet your objectives for the business and your vehicle.

Warranties and Support

A reputable wrap company will provide warranties that cover both the installation of the wrap and the performance of the materials. A supplier's warranty will add to the customer's peace of mind about the quality of their wrap.

Wrap Maintenance for Longevity

With the proper care of your partial vehicle wrap, you can extend its lifespan.

The following maintenance practices are recommended for all partial vehicle wraps:

Regularly wash with mild soap and water.

Do not use abrasive cleaners.

Handwash if at all possible.

Clean bird droppings and other contaminants immediately.

Keep vehicles parked in the shade to avoid UV exposure.

Do not high-pressure wash near the edges of the wrap.

When partial wraps are cared for properly, they can maintain their appearance for several years.